Dove’s Campaign for Real Beauty has found an ideological sister (or, viewed more cynically, a copycat) in Lane Bryant’s #I’mNoAngel campaign.
According to HuffPost, Lane Bryant, a brand of plus-sized women’s wear, launched the campaign to take on traditional notions of what constitutes a sexy body.
But the women in the ad still flirt at the camera, posing in conventionally sexy positions while the voice-over features women purring coyly suggestive phrases (“want to see my girls?”) as they “redefine” sexy. So does this campaign start a conversation about women’s body image, or just provide new body sizes to be objectified? What do you think?