From Adweek, the story of a symbolic tweak by Facebook’s product design manager Caitlin Winner. Apparently, the aptly-named Winner was thinking about the icons used on the FB site to denote friends or groups: they always put a man in front of a woman, so the woman was always in a man’s shadow.
Now, this is the company whose Chief Operating Officer, Sheryl Sandberg, wrote the book Lean In, which encouraged women to lead. And yet, that pesky women-to-the-back-of-the-pack symbol persisted. Until now. (She even fixed the female icon’s helmet hair – brava!)
What do you think – is this a silly little detail, or the kind of subliminal imagery that affects the beliefs both genders have about women?